Shopify – Bharti Airtel’s DIY ecommerce platform for SMBs. What’s on offer?
– By Prathamesh Patil
Bharti Airtel has revealed that it will offer an end-to-end e-commerce solution named “Shopify” to Small Office/Home Office (SOHO) and SME customers by provisioning the service through its cloud platform.
Shopify will be powered by Airtel’s internet products like DSL and ILP enabling the SOHO and small and medium enterprises to create an online store to manage their e-commerce presence with great ease. It offers customizable site templates, an integrated shopping cart, search engine optimization(SEO), email marketing, inventory management and analytics.
Airtel’s data solutions such as DSL, ILP, 3G and 4G bundled with Shopify will offer all the features needed to host an e-Commerce platform such as built in m-Commerce shopping cart, payment gateways, social media integration which will be backed with requisite logistic support.
Airtel’s Internet products and Shopify’s content delivery network ensure the website load times are super quick from anywhere, anytime. The solution from Airtel allows customers to reach their audience via different sources like email marketing, social media integration and management apps which makes shopping on Shopify stores a wonderful social experience.
This latest addition to Airtel’s SAAS portfolio will allow customers to reach their audience via different sources like email marketing, social media integration and management apps which makes shopping on Shopify stores a wonderful social experience.
In India, today only five percent of SMEs have been able to expand on the digital platform, with Shopify more SMEs and entrepreneurs will be empowered to expand their digital reach.
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